Search results for "Negative campaign"
showing 3 items of 3 documents
Symbolic threat fosters right-wing authoritarianism only among low authoritarians
2014
In a sample of 95 U.S. undergraduates (49.5% women, Mage = 20.99 years, SD = 3.48), we analyzed the effects of symbolic threat on right-wing authoritarianism (RWA). We used data from an experimental study in which negative political attacks on one's own favorite candidate were considered as symbolic threats. A hierarchic moderated regression showed that, as with societal threat, symbolic threat fostered an increase in RWA only among participants with low initial scores on RWA. This increase did not depend on the persuasive effect of being exposed to negative campaigning. The implications, limitations, and possible developments of the research are discussed. © 2014 Cises.
Innovation or Normalization in E-Campaigning?
2008
■ Scholars have seldom tested the innovation and normalization paradigm of e-campaigning over time. Particularly outside the US, there is a lack of comparative analyses of candidate or party websites that deal with the concept's temporal validity and scope. The article addresses this research gap through a longitudinal content and structural analysis of German party websites in the 2002 and 2005 national elections. The results provide empirical evidence of a twofold development of federal e-campaigns: while the major party websites evolved over time in information density, interactivity and sophistication (innovation), the minor parties were throughout characterized by an underutilization o…
Working the fields of big data : Using big-data-augmented online ethnography to study candidate–candidate interaction at election time
2017
The paper proposes big-data-augmented ethnography as a novel mixed-methods approach to studying political discussions in a hybrid media system. Using such empirical setup, the authors examined candidate–candidate online interaction during election campaigning. Candidate–candidate interaction crossing party boundaries is scarce and occurs in the form of negative campaigning via social media, with the shaming of rival candidates and engaging in battles with them. The authors posit that ethnographic observations can be used to contextualize the computational analysis of large data sets, while computational analysis can be applied to validate and generalize the findings made through ethnography…